- Sans-Serif font - basic font suggests that the target audience are young and uneducated.
- Titles are all in capital letters, she is using capital letters as it is easy to read and easy to understand.
- Lexis appeals to a younger audience.
- The things she shows in her blog serve an aesthetic function. She is showing her bar cart but she isn't going to get drunk it is a hyperreality.
- Zoella's website is full of hyperlinks, so when you click on a link you get distracted by another website. Known as a rabbit hole.
- The user experience (UX).
- The string of fairy lights on the top of the website exaggerates her girlyness which is a stereotypical representation of girls.
- No nudity in Zoella's blog, The way she's represented is childish and innocent, she is a young woman in pyjamas in her bedroom with her dog.
Tanya Burr Website
- It is different to Zoella's blog as it is more sophisticated through the font (Serif) - and titles are in lower case compared to capital letters.
- Tanya Burr is a bit more exposed on her blog, we see photos with cleavage and in bikini's demonstrating that she is adult and mature.
Multimodality
- Combines different types. Magazine - images and text. All media are types of multimodality.
No comments:
Post a Comment